The Purpose of Brand Identity
Did you know that Nike’s logo is called a Swoosh, not a tick? Or that the Swoosh represents sound, speed and motion of something or someone whizzing past really fast? Creating a brand with a purpose and a representation is
Understanding the psychology behind logo colors.
The psychology behind logo colors Understanding the psychology behind colors are valuable assets for both designers and entrepreneurs. A Human brain is a magnificent tool. It stores everything visually and could be recalled multiple times. Your brain believes your eyes. Whatever
